WHY WE LOVE THE LONG FORM VIDEO (AND WHY YOU SHOULD TOO)
When you are sharing complex ideas and addressing challenges and needs that your audience can identify with, the long form can communicate..
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CURIOUS & PRESENT
SHINE CREATIVE MUSINGS ON STORY, EMOTION + WHY IT ALL MATTERS IN VIDEO
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Drury Bynum
- Nov 8, 2019
THE FIRST RULE OF (BRAND) STORYTELLING
Does a story exist if there’s no one listening? At bare minimum, a story requires two people. For both parties there must be an exchange...
Drury Bynum
- Oct 31, 2019
5 WAYS TO TURN YOUR VIDEO FOOTAGE INTO AN ECOSYSTEM OF CONTENT
We were pitching a large food client our best idea for a brand video. About 10 minutes into it, the Marketing Director interjected, “I...
Drury Bynum
- Oct 23, 2019
COCKTAIL MANIFESTO: IS STORYTELLING DEAD?
Shine Creative puts brands in the context of human experience through video storytelling. YES. STORYTELLING. The marketing buzzword that...
Jamie Campbell
- Aug 7, 2018
SHINE TALKS AT OUTSPIRE 2018!
After eight solid years of eating, sleeping, and drinking the 'brand video/storytelling' kool-aid, we are super psyched at the...
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