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STORYTELLING VIDEO FOR BRANDS
It's about connecting us all.
Sparking the imagination of and connecting deeply with your audience is why brands love storytelling video. Passion in business can be translated into great video by putting your brand in the context of human experience.
This is the key to brand lift—and more importantly, brand love.
'I take who I hire very very seriously, but I always feel confident working with Shine because I know that, in the end, we have the same high standards for work...'
-Annie Milli, Executive Director, Live Baltimore
Still from Live Baltimore's City People Series
THE STORY IS WRITTEN BEFORE THE CAMERA ROLLS
1. You are fascinating.
In the pre-pro phase, we meet, we ask lots of questions and with great depth, we identify your challenges, needs, and strengths. We take this understanding through our storytelling process which translates our thoughts and ideas into visual language.
What sets your experience with us apart from the rest is how we tell your story. We dive deep into the creative process and include your input along the way so it feels more collaborative than transactional. This phase involves script writing, storyboards, mood boards and shaping the ideas that move us forward into the production phase.
2. You inspire us.
A Shine production is an active, living, being. Making a great brand film isn't just about the planning and then pointing and shooting. It's also about listening and observing in the present moment. All the planning in the world can't account for the spontaneous magic that happens on set. Recognizing this magic without exploiting it requires a genuine understanding that 'authentic' isn't made, it's born.
3. Let's make cool shit.
We work with the best crews in the business and our clients love our happy, creative sets. Our extensive experience with both large and small units all over the world allows us to scale every project to fit budgets and outcomes.