Jamie Campbell
CASE STUDY: JACK DANIEL'S SINGLE BARREL CAMPAIGN BRAND LIFT
This project landed squarely in our wheelhouse; cocktails, delicious food and entertaining in style. We were excited when Jack Daniel's approached us with the desire to create an entertaining series with entertainment maven Maureen Petrosky. Client Objective Drive awareness among female consumers through winter/holiday entertaining content and use short-form pre-roll to drive users to watch the full video. Our Solution We worked with JD to come up with seasonal food pairings